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Retailing  

      In the field of retail business, our service offerings include Dimeno RetailScope™ and Dimeno Servgage™ with specialized research models such as Retail Spectrum™ for retail trade area analysis, Retail Appeal™ for retail mix research, Optimal Noding™ for banking site selection, Reference Point Model™ for service quality measurement and so on.

      As to your business problems, we can help you to:

     >>> Explore market opportunity

     >>> Evaluate characteristics and business value of retail trade area

     >>> Understand target customers' needs & wants and purchasing behavior

     >>> Perform competitive analysis

     >>> Determine retail site selection

     >>> Evaluate market penetration

     >>> Position retail store image

     >>> Develop viable retail mix strategy

     >>> Monitor service delivery quality

     >>> Measure marketing promotion effectiveness

     >>> Improve customer satisfaction & loyalty