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Consumer Goods  

      In the field of fast moving consumer goods, our service offerings include Dimeno Perspace™ and Dimeno Servgage™ with specialized research models such as ICE Ecosystem™ for consumer behavior research, GoLoyal™ for cusomter satisfaction research, BrandEquity Gearing™ for brand research, Percived Point Model™ for service quality measurement and so on.

      As to your business problems, we can help you to:

     >>> Discover market opportunity

     >>> Analyze consumer behavior pattern

     >>> Perform market segmentation & market targeting

     >>> Determine value proposition & product positioning

     >>> Build valuable brand equity

     >>> Test new product development (NPD)

     >>> Develop market-entry strategy

     >>> Measure marketing communication effectiveness

     >>> Improve customer satisfaction and loyalty